about us
Meet Mike
As a coach, I see myself as a guide not a drill sargeant, cheerleader or dictator! My role is to motivate, educate and support people on thier path towards a healthier lifestyle. I experience a tremendous sense of purpose from working with people who have made the decision to prioritize their health and fitness.
Quick stats
Founder
Born in New York, raised in Rhode Island
Former competitive powerlifter
Specializes in strength training with kettlebells and barbells
Interested in the mental health benefits of exercise
Organizes Self-Defense workshops
Combat sports enthusiast (currently trains boxing and wrestling)
BA in Cultural Anthropology
Second language: Spanish
why Strength Effect?
Before becoming a fitness professional I learned the tough lesson that living an unbalanced life can wreak havoc on the body, mind and spirit. I got into exercise to feel better and be healthy and later I became a coach to help others on their own personal health and fitness journeys.
Working for years in NYC I have extensive experience within the fitness landscape. I’ve led and participated in countless workshops and competitions, trained hundreds of clients from all manner of backgrounds, worked in numerous studios across the burroughs from dark basement black boxes to luxury high-rises and old-school iron gyms to the latest en vogue boutiques.
Personally, I have been fortunate to work with dedicated clients with a broad range of goals such as running a marathon, competing in powerlifting, improving body composition, getting stronger and performing a pull-up. Playing a part in their personal fitness journeys provides me a great sense of purpose and satisfaction.
Professionally, I recognized that popular fitness culture even in apparently “high-end establishments” doesn't always make the mark when it comes to providing the most current and accurate information about exercise and nutrition. I've also observed many trainers lack the foundational knowledge, personal fitness and experience in coaching to address the needs of a sophisticated clientele. This type of clientele prefer sustainable results in athletic performance, strength, body-composition, mobility and cardiovascular stamina and are less interested in flashy exercises, popularized by marketeers.
These experiences led me to start Strength Effect for the purpose of offering science-based, field-tested personal training, strength and conditioning and continuing education for fitness professionals to better serve our clients and reach a broader community of fitness enthusiasts and professionals.
experience
Credentials:
National Strength and Conditioning Association- Strength and Conditioning Specialist | Certified Personal Trainer
Certifications:
Precision Nutrition Certified- Level I Coach
Russian Kettlebell Challenge- Certified Instructor
Functional Movement Systems- Level I Instructor
Kettlebell Athletics- Level I, II
Experience:
Thousands of client training hours
Network of fitness and medical professionals, including physical therapists, physiatrists, and general practitioners
Track record of achieving positive results with clients of all fitness levels, backgrounds and ages
Strength training around pain and injury
Tier 3+ personal trainer with Equinox in NYC
Master Instructor for the Equinox Fitness Training Institute
Mentor for professional development of novice trainers
Founding member of Ruckus NYC, a park based workout class which combines hiking and resistance training
Competitive Powerlifting Coach
Organized and lead fitness focused hikes
Strength and conditioning intern coaching off-season youth soccer athletes
